6 WEEK CHALLENGE PRODUCTION
Catalyst – Action is the catalyst for change | Onboarding + Marketing Kit
“Catalyst isn’t just a 6-week jump-start body fat reduction program—it’s your turnkey solution to increase client engagement, drive revenue, and simplify fitness programming, all while delivering real transformation.” Catalyst is a fully built, plug-and-play digital fitness program — designed by a trainer who’s spent the last 30 years in the trenches of fitness and production. It’s everything your clients need to burn fat, get strong, and actually stick with the plan. Use it to generate leads, sell a 6-week challenge, or launch your first digital product — with zero tech headaches.
My Programs Do the Heavy Lifting
My e-books don’t just make you look like a million bucks—they’re built to make you money. Designed as a powerful lead generation system, each e-book positions you as an expert while capturing new clients on autopilot. We’re proud of the work that goes into every one—and we can’t wait to start creating yours.
Your program or the Catalyst Program
Have a program you want to get produced? This is the best and most efficient way to get a real digital product (not a fake A.I. product). I base my programs on NASM OPT models. This 6 week program uses bodyweight, kettlebell, and dumbbells, and includes client assessments, recovery, and coaching tips in a fillable downloadable e-book.
What is Catalyst?
Catalyst is a fully built, plug-and-play digital fitness program — designed by a trainer who’s spent the last 30 years in the trenches of fitness and production. It’s everything your clients need to burn fat, get strong, and actually stick with the plan.
Use it to generate leads, sell a 6-week challenge, or launch your first digital product — with zero tech headaches.
Features
6-Week Bodyweight, Kettlebell, & Dumbbell Program
Based on NASM’s OPT Model
42 Days of Training, Recovery, & Assessments
Built-In Progress Tracking & Coaching Prompts
Downloadable E-Book + Web-Based Version
Customization for Your Brand
This isn’t a template or an AI germinated cookie cutter program. It’s a transformation system — ready to run day one or fully branded for your business.
Who It’s For
Brands looking for digital products to offer to their customers
Trainers ready to sell digital products
Clubs offering challenges or lead generation
Fitness pros looking to upgrade their brand
Coaches tired of overcomplicated tech
Plug Catalyst Into Your Business
Run it as a 6-week challenge
Offer it as a new client onboarding funnel
Sell it as a one-time or recurring program
Use it to generate leads + upsell custom coaching
Ready to Launch Catalyst?
Onboarding + Marketing Kit
Quick Start Launch Guide, step-by-step guide for launching Catalyst with clients in under 48 hours.
Includes:
How to schedule and structure the first 6 weeks
How to onboard clients with confidence
Trainer checklist for each week
Customizable Marketing Templates
Pre-written copy to make promoting Catalyst effortless.
Social Media Captions (x6): IG, FB, LinkedIn posts tailored for trainers and clubs
Email Templates (x3): Use for internal member email blasts or personal trainer client lists
Includes image placeholders, program dates, call-to-action
Program Launch Calendar
Free consultation script
Upsell language: How to convert leads into full-paying clients
Orientation Meeting Script